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Market Segmentation Study Report

Posted on: 2 Nov, 2017 7:20 pm

The purpose of the segmentation study is to clearly identify the socio-economic conditions under which the Smoked Fish Processors operate (Stove Users), their needs and provide a clear understanding of the nature of their businesses and operations. The study is also expected to clearly identify key characteristics of the various segments of Smoked Fish Processors in the Central and Western Regions.


Read full report http://www.crc.uri.edu/download/GH2014_ACT079_SNV_FIN508.pdf

Name of Author(s):
Amaning, R.
Institutional Affiliation:
Type of Publication:
Technical Report
Name of Publisher or Journal:
Coastal Resources Center, Graduate School of Oceanography, University of Rhode Island
Date of Publication:
Number of Pages: